To illustrate the importance of Random Acts Of Mercy and Kindness or RAMK, bmpUnited borrows from the parable of the lost sheep in Matthew Chapter 18, verses 10 – 14. When things are going well for us, we forget that not everyone has been blessed with the same level and quantity of opportunities as we have. More importantly, when people are not engaged or contributing to the growth of the Community, it is critical to seek them out and lend a helping hand. When everyone is engaged and participating, everyone wins. We must find and engage the lost sheep. The world needs them as much as they need the world.